Educational Problem Solving

Abstract

This article introduces the educational solutions module of the world’s most recent personal and professional problem solving site, describing competitive offerings, the customer profile, problem-oriented solutions, target markets, product offerings, and usability features. It concludes that the module is a major contribution to the information superhighway.

Introduction

The aim of this article is to introduce to the world the educational solutions module of the world’s most recent personal and professional problem solving site. The article is addressed to those readers who may have an educational problem bogging them and who may therefore be looking for a way out of their predicament. The reader may be a parent, child, or student.

It is a common fact of life that we all have problems and that we are often frustrated or we tend to lash out because of our inability to find accessible and reliable information about our problems. This specialist site fills this need – as our pragmatic friend for solving our educational problems.

To be of the greatest use to people a problem solving site must combine pragmatic discussions of their personal or professional problem with merchant products that provide more detailed information. Typically, the web site will provide free information in the form of news, articles, and advice, which direct the visitor on what to do to solve her problems. Complementing this, the web site will also provide merchant products which discuss in detail how the visitor can go about resolving her problem. This means that the most effective, visitor-oriented problem-solving site will be an information-packed commercial site – and so is the world’s most recent personal and professional problem solving site and its specialist sites.

The approach that we have adopted below is to describe competitive offerings, the customer profile, problem-oriented solutions, target markets, product offerings, and usability features.

Competitive Offerings

The following are the top educational sites on the Internet, along with their offerings.

US Department of Education. It defines the US education policy and provides information on financial aid, educational research and statistics, grants and contracts, and teaching and learning resources.

Educational Testing Service. It provides a range of test resources.

FunBrain.com. It provides educational games for K-8 kids.

PrimaryGames.com. It provides fun learning tools and games for kids.

GEM. It provides educational resources such as lesson plans and other teaching and learning resources.

Education World. It provides advice on lesson plans, professional development, and technology integration.

NASA Education Enterprise. It provides educational materials and information relating to space exploration.

Spartacus Educational. It is a British online encyclopedia that focuses on historical topics.

Department for Education and Skills. It is a UK government department site that offers information and advice on various educational and skills topics.

Times Educational Supplement. It offers teaching news, teaching & educational resources, and active forums to help UK teachers.
All these sites are useful in the domains that they cover. Their main limitations are as follows:

1. They tend to cover only a very narrow segment of the educational market.
2. They do not take as their starting point the daily educational needs of the typical family.
3. They lack a problem focus; i.e., they do not formulate the typical learning and educational problems that pupils, students, and parents face on a daily basis.
4. As a result of the preceding point, the solutions offered are not as incisive (i.e. as problem-centred) as they could be.
5. They do not offer merchant products that deepen the visitor’s understanding of her problem and of the consequent solutions.

The educational solutions module of the world’s most recent personal and professional problem solving site addresses these problems by targeting a multiplicity of market segments, adopting a customer profile that fits the typical education-pursuing family, considering the specific needs or problems that this family may face, offering incisive (problem-centred) solutions to the various problems, and offering a range of merchant products that deepen the visitor’s appreciation of her problems and of the solutions that are applicable to them.

Customer Profile

The customer profile or target visitor characteristics of the educational solutions module is the same as for all specialist sites of the world’s most recent personal and professional problem solving site. The site has been designed to meet the needs of visitors who have an educational problem bogging them. It is designed for both males and females, even though it is often convenient to refer to just one sex when writing.

This visitor uses search engines to research information about her personal or professional problem, with the intention of finding solutions to it. The visitor is serious about solving her problem and is therefore willing to buy products that help her to achieve her mission, provided that she can find reliable and honest information about relevant products so that she can make an informed decision about which ones to acquire. This information will help her to apply her finances economically, and hence avoid wasting money.

The visitor will want a money-back guarantee so that if a product does not live up to expectations or if she were misled into buying a product she can get a refund. Such a guarantee absolves her of purchase risks.

The visitor is intelligent (without necessarily being a genius), educated (without necessarily being a PhD), computer literate (without necessarily being a computer guru), and money-minded (without necessarily being a freebie hunter or an unemployed person). This of course does not mean that freebie hunters or unemployed persons cannot gain a thing from the site. To the contrary, there is a great deal of free information on the site. Just that it is hard to see how anyone can gain the full benefits of the site without buying products.

The visitor wants high quality information products (usually in digital form) and wants to pay the cheapest price for these (without paying so much emphasis on price that she compromises quality). The visitor also wants free bonus offers that are attached to the purchased goods.

The visitor is self-reliant and can cope on her own by reading, digesting, and applying advice about her problem until she solves it or discovers that she needs help from a professional, at which point her acquired knowledge will help her to reduce her consulting fees. As a result of the knowledge gained, the visitor will be able to assess consultants in order to avoid incompetent or fraudulent ones.

Problem-Centred Solutions

Our free solutions are organised in the form of pragmatic articles that are written by top experts. Each article addresses a specific daily problem, but does not go into detail. It explains the problem and tells the visitor what she must do to solve her problem. However, it does not tell the visitor how she must solve it – this is too much for an article. To find out about the how, the visitor must buy a product (usually an e-book or e-book set) that goes into greater depth.

The set of educational articles that we have chosen, to provide initial solution to a visitor’s problem are as follows:

Signs of a Gifted Child – Informs parents on how to identify whether or not their children are gifted.

Essential Parenting Lessons for Enriching Your Child’s Education – Teaches parents how to enhance their child’s education.

Using Positive Affirmations to Be a Better Student – Teaches students how to use positive affirmations to improve their performance.

They Are Just Afraid of Writing – Teaches writing skills to students

How Can Parents Encourage Their Children to Read? – Shows parents how they can improve their children’s reading skills.

Test Preparation Tutoring – Discusses the topic of tutoring students to prepare for tests or exams.

Test Taking Strategies – Discusses various strategies for taking and passing tests or exams

Playing and Winning the Scholarship Game – Describes how to win scholarships.

How to Get a Scholarship to a UK University – Describes how to win scholarships to a UK university.

Saving Money for College – Instructs students on how they can save money in preparation for college.

Student Loans: When Your Educational Dreams Can’t Compete with the Cost – Explains to students the benefits of a student loan.

Education Loans Can Fund a Higher Degree to Boost Your Career – Also explains to students the benefits of a student loan.

The Secret to US Department of Education Loans – Teaches students how to get a US DoE loan to finance their higher education.

Student Loan Consolidation – Save Money, Pay Less, Spend More – Explains to graduates how to make use of loan consolidation to reduce their student loan repayments.

Higher Education: Finding the Right College for You – Explains to students how to find the right college or university for their higher education studies.

Mobile Learning – An Alternative Worth Considering – Explains the concept of mobile learning and its place in education.

Online Degrees – Is Online Education Right for You? – Analyses the merits of online learning as compared to traditional learning.

An Online College Education Overview – Reviews the whole concept of online learning.

Finding the Right Quotation for Your Paper or Speech Online – Shows writers and speakers how to find the right quotation to use in their writings or speeches.

Collaboration: An Important Leadership Development Skill – Explores the useful concept of collaboration and its role in leadership development.

At the end of each article is a list of merchant products that supplement the article’s content. A link is also included for accessing the educational product catalogue.

Target Markets and Product Offerings

Now let us turn to the target markets and their associated product offerings. We have positioned the segments to address the various needs of a visitor over a period of time, and at any given time a customer may belong to one or more of the market segments. There are three general classes of products offered: ClickBank products, Google products, and eBay products. Google and eBay products are presented on each page of the site. ClickBank products are grouped into product categories that match the target markets. These categories and their markets are as follows.

Children and Parenting. This consists of visitors who want parenting solutions for improving their children’s upbringing. Their needs are met through the Children and Parenting section of the educational product catalogue.

Difficult Admissions. This consists of visitors who want to learn how to get admission into top universities. Their needs are met through the Difficult Admissions section of the educational product catalogue.

Esoteric Needs. This consists of visitors with unusual needs. Their needs are met through the Esoteric Needs section of the educational product catalogue.

Financial Aid. This consists of visitors looking for scholarships, grants, or loans. Their needs are met through the Financial Aid section of the educational product catalogue.

Leadership Skills. This consists of visitors looking to develop their leadership skills. Their needs are met through the Leadership Skills section of the educational product catalogue.

Learning. This consists of visitors who want to improve their learning ability. Their needs are met through the Learning section of the educational product catalogue.

Mental Speed. This consists of visitors who want to explode their mental speed. Their needs are met through the Mental Speed section of the educational product catalogue.

Positive Affirmations. This consists of visitors who want to transform their negative dispositions into a positive mindset in order to improve their performance. Their needs are met through the Positive Affirmations section of the educational product catalogue.

Speaking. This consists of visitors looking to improve their speaking skills. Their needs are met through the Speaking section of the educational product catalogue.

Tests and Exams. This consists of visitors looking to master exam technique. Their needs are met through the Tests and Exams section of the educational product catalogue.

Writing. This consists of visitors looking to improve their writing skills. Their needs are met through the Writing section of the educational product catalogue.

Usability Considerations

Usability has been enhanced to make it easy for the visitor to find solutions to her problem, by following these steps:

1. The first thing the visitor sees are a set of articles whose titles represent the specific problem area they address. The articles are accessed from the Educational Problem Solving menu of the navigation bar to the left of the screen or from the Educational Problem Solving main page. By scanning these articles the visitor can identify whether or not her problem is covered. If not the visitor can check the educational product catalogue through the Product Catalogues menu of the same navigation bar, to see whether a product exists that answers her query. If she finds nothing she knows that her problem is not addressed. She can proceed to the Related Sites pages, which are accessible from the left navigation bar.

2. If the visitor finds an article that addresses her problem then she can begin to explore that; at the end of the article she will find products that discuss her problem more deeply. She can also access the educational product catalogue through an article page.

Conclusion

This article has introduced the educational solutions module of the world’s most recent personal and professional problem solving site. The article has examined competitive offerings, the target customer profile, problem-oriented solutions, target markets, product offerings, and usability considerations. It concludes that the module is a major contribution to the information superhighway.

A A Agbormbai is the editor and webmaster of Personal and Professional Problem Solving – a web site that fills a vacuum on the Web. He has a PhD from Imperial College London and enjoys an interdisciplinary upbringing having worked or studied in aerospace engineering, information systems development, and management. The educational solutions module is one of many specialist sites of Personal and Professional Problem Solving.

Educational solutions module – [http://www.triplacc.com/ed

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Fatal System Errors in the US Education System

7 Reasons the U.S. Education System Is Failing!

Recently, today actually, I saw a post of a video on Facebook that detailed simple questions posed to university students regarding BASIC social and historic facts, events and the people who govern our country. The results were astounding to say the least! Abject failure and an inability to name or identify ANY of the people, places and events. Let me repeat… NONE.

The formal education system in the U.S. was designed to meet the demands of the industrial revolution by providing basic education to the masses. Pretty simple right? So why is it that we fail to recognize or refuse to acknowledge that the demands are different today? There has not been a calculable redefinition or evolution of the educational system since. This is scary as it will define the failure of our country step-by-step and bit-by-bit until we are reduced to a social collection of ignorance.

Let’s examine the cause and solutions.

1. Closed for Business!

Schools find their existence tied to community standards and financial restraints based on the community support… or lack of. The result is that schools are closing at an alarming rate across the country. The decision to close a school rarely reflects the needs of a community or, more importantly, the needs of the students!

There seems to be less concern for the needs of the communities children’s education than the economic demands of the location of the school or the resources available. Where is the federal government when this happens? Well, they are partially to blame. The government rhetoric details the need for affordable, quality education while they demand that school systems adhere to specific federal mandates that tie the school administration’s hands to comply with political wants. So much for federal support.

2. Two-Gallons of milk in a one-gallon jug!

So, how many kids can you cram into a classroom and still teach effectively? That depends on whether you are looking to teach the children or be a daycare service. I know, pretty harsh but look at the function of schools today. They take your children and house them and feed them for about 6-7 hours a day. Mostly providing them with basic discipline and food that they rarely get a t home! Oh yes, admin it. Teachers are required to discipline your children in a crowded atmosphere where safety is no longer guaranteed and education takes a back seat to providing basic needs that parents are unwilling to, uneducated to or unable to provide. Wait, what about education? Well, there is so little time for that that caring for them takes priority over teaching them.

Secondarily, because of the constraints of federally-mandated guidelines, the children are taught in a cookie-cutter style standard of personality-limiting, creative-minimizing and individually-restrictive processes to get them to their adulthood. Basic education with basic performance that aligns children to basic standards that align with everyone else’s basic needs. Sad because it is done in crowded classrooms where teachers are forced to “teach” more children than one person could attend to. How effective is that?

3. If You Do What You’ve Always Done… You’ll Get What You’ve Always Gotten!

How can we expect our children to excel when their parents are minimally educated. One must understand that this cycle of poor education will produce more poorly educated children who will produce more poorly-educated children and so on and so on. Parents are so busy struggling to make a living today because of a poor economy or a lack of opportunity that there is little time to attend to their children’s education at home let alone at school. Involvement is also critical especially when the parents are minimally educated because they lack the foresight and experience to guide a young person to the right path. The result is a continually-repeated system that fails students and undermines this country’s future. It matters not whether you are poor and struggling to make a living that doesn’t allow for time to teach your kids at home OR whether your well off and struggle to maintain a career that doesn’t allow for time to attend to your kids at home. Either way, the education suffers.

4. Once Stated Always Abated!

I was once told that I was stupid. I was told that I could never learn because I lacked the basic ability to understand or comprehend anything that a normal person was expected to know. Can you imagine? Well, today I am in pursuit of a doctorate in education. Highly educated holding several degrees and formally recognized for my teaching abilities and performance as an educator. So there, take that!

If a child is to be challenged then the child has to recognize their worth and value as an individual. EVERY child is talented and gifted in something and should be recognized for it immediately and consistently. Oh yes, failure happens but that is part of the lesson as well. Individualized learning platforms and initiatives are crucial to the support and future of educational success. The talented and gifted programs require that a child be recognized and advanced because of their special gift instead of the initiative being available to ALL students. I believe that EVERY child has the opportunity to reveal their gift if given the opportunity to allow it to reveal itself. Why limit other children’s opportunity to excel because someone didn’t recognize their talents? Beyond me.

This lack of diversity in basic education is driven by personal prejudices and the nuances of social conformity and economic availability in a school district. Shameful that every student doesn’t have the same opportunity to be recognized for their inevitable contribution to society.

5. There’s a Step to the Prep!

According to the U.S. Bureau of Labor Statistics and the U.S. Education Department, 80% of all high school students graduate and student graduation rates are at an all-time high. This sounds great doesn’t it? Well, no it doesn’t because about 80% of high school seniors cannot pass basic proficiency exams or read at a basic level. The fundamental and core foundation for a successful future lies in their ability to read and comprehend and it is failing miserably. Because of a politically-correct mindset and an unwillingness to admit that we are failing we are passing kids without prejudice. What is the dynamic here? Money, acknowledgment, standards, social constraint?

With fewer than 40% of graduating students able to perform basic reading and math skills, what will their future look like? Poor at best because they are set up for failure and aren’t educated enough to know it. They are not prepared for any part of life let alone future education without the basic skills to learn. It seems a path to socialism.

6. Teacher to Preacher!

With the lack of people who are willing to sacrifice their future for low-paying academic careers there is little to choose from in the way of well-educated teachers. Enter teachers. As student education becomes more technology-supported so must teacher innovation education. A once-proud career, teachers are opting for more industrial careers using their basic educational achievements because it pays more and is less restricting. A lack of qualified teachers translates to a lack of quality education from under qualified teachers. The cultural shift in classrooms demands an academic shift in recognizing and utilizing qualified teachers who must meet higher-level standards before being allowed to teach.

Alas, distance learning take the personalization from the process, individualism from the practice and allows for lesser-educated teachers to perform office-like academics instead of teaching-like practices. Poorly educated teachers who are not held to the highest standards will produce poorly-educated students who will perpetuate the same. Pay teachers better and demand more from them and we will produce quality educated people. There is something askew when ball players make millions and teachers make nothing! Time to rethink this one.

7. Girls Will Be Girls and Boys Will Be Boys!

Or will they? There is a huge nationwide divide in the gender makeup of the student population today in schools. The STEM program is experiencing a narrowing range of student diversity as of recent examinations of student diversity in education. Formerly male student dominated academics and careers are changing to a more female dominated academic showing. Women are now able to perform as well or better than their male counterparts in science, technology engineering and math… previously neglected and they have always had the ability but unrecognized or acknowledged.

A globally competitive market demands equal and qualified individuals to perform and defend the right of opportunity regardless of gender, race, creed or social standing. As we develop our more-diverse communities, so should we develop our academically-driven future with better-educated people… no matter what!

By Dr. Mark Zupo

“The best lessons learned come from the hardest lessons earned.”

– Mark Zupo / From the book; “THE MATH OF SUCCESS”

To be published Mid-2017

Dr. Mark Zupo is a dynamic top-selling author on leadership, academic mentor and a leader in digital technology marketing in Atlanta, Georgia. His career spans more than 30 years of technical management, business and academic disciplines. His relationship-building human factors and engagement skills are essential to an avid aviation safety program as an aerospace safety authority, Mark has championed his academic career as a leadership influencer and innovator.

Mark Zupo, Ed.D. Educational Leadership

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